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Creating Your First Workspace

When you sign up for Notra you are taken through a four-step onboarding flow. The first step creates your organization, which is the workspace where content, GEO tracking, automations, integrations, and team members live. Every workspace URL starts with its slug: app.usenotra.com/your-slug.
1

Workspace

Enter an organization name and a slug. The slug is generated from the name and you can edit it. Add your website so Notra can pick up your brand voice from it, and tell us where you heard about Notra.
2

Visibility

Notra asks ChatGPT, Claude, Gemini, and Perplexity what your buyers ask them and checks whether your brand comes up. Pick up to 20 prompts to track from the suggestions or add your own.
3

Competitors

Confirm the competitors Notra detected or add the ones you want to track share of voice against.
4

Pricing

Choose a plan. GEO tracking requires a Starter, Growth, or Scale plan. If a plan offers a free trial the button reads Start free trial. See Billing & Plans.
While the visibility and competitor steps run, Notra also analyzes your website in the background to create a default brand identity. If you already have a workspace with a paid subscription, onboarding is skipped and you land in that workspace.

Creating Additional Workspaces

Click the organization name at the top of the sidebar and choose the option to create a new organization. The dialog asks for a name, a slug, and an optional website. You can belong to as many organizations as you like, with a different role in each.

Organization Settings

Manage your workspace from Settings > General.

Basic Information

string
required
The display name of your organization. Must be between 2 and 100 characters.
string
required
A URL-friendly identifier used in workspace URLs. Must be 3 to 63 characters: lowercase letters, numbers, and hyphens only.
Reserved slugs cannot be used: api, auth, login, signup, forgot-password, reset-password, invitation, callback, onboarding, dashboard, rpc, design-system, settings, admin, help, support, docs, blog, about, terms, privacy, contact.
Click the logo to upload a new one. Accepted formats: JPEG, PNG, GIF, WebP, AVIF.
string
The organization ID. Read-only; use it when a request or support ticket needs to identify the workspace.

Updating Workspace Settings

  1. Navigate to Settings > General
  2. Click the logo to upload a new image; it saves immediately
  3. Update the name or slug
  4. Click Save Changes
Changing the slug changes every workspace URL. Notra redirects you to the new slug after saving; update bookmarks and any links you have shared.
Only owners and admins can save organization settings.

Other Settings Pages

Brand Identity

Notra writes content in your voice. Brand identities live under Studio > Brand Identity in the sidebar. A workspace can have several identities (for example Marketing, Technical, Internal), one of which is the default. The page has four tabs:
  • Company Info: profile, tone, language, and audience for the selected identity
  • References: real posts that teach the writer your style
  • Sitemap: pages Notra can link to and monitor for AI discovery
  • Brand Guidelines: logos, colors, typography, and screenshots pulled from your site

Website Analysis

1

Enter your website URL

On a new workspace, or when adding an identity, enter your website (for example example.com) and click Analyze.
2

Wait for the analysis

Notra scrapes the site, extracts the profile, and saves it. The stepper shows Scraping, Extracting, and Saving.
3

Review the result

The company name, description, and tone are filled in from your site. Adjust anything that is off.
To run it again later, open the identity menu and choose Re-analyze.

Company Info Fields

string
required
Your company or brand name.
url
Your website. Used for analysis and as reference material.
string
A short overview of your company: what you do and who you serve.
enum
One of Conversational, Professional, Casual, or Formal. Switch to a custom tone to describe the voice in your own words instead.
enum
The language generated content is written in.
string
Rules the writer must follow: phrases to avoid, required terminology, formatting preferences.
string
Your target audience: their interests, pain points, and what matters to them.
Company Info auto-saves a few seconds after you stop typing. Changes apply to the next piece of content you generate.
See Brand Voice for how each setting affects the output.

Managing Identities

From the identity selector you can add an identity (name and website), set one as the default, re-analyze it, or delete it. Automations and the create dialog let you pick which identity writes each post.

Workspace Management

Switching Between Workspaces

Click the organization name at the top of the sidebar and pick another organization. Notra remembers the workspace you visited last and opens it on your next sign-in. You can also switch from Settings > Account, where every organization you belong to is listed with a View button.

Leaving a Workspace

In Settings > Account, use Leave next to an organization you do not own. Owners cannot leave; they delete the organization instead. You must always keep at least one organization.

Deleting a Workspace

Deleting a workspace permanently removes all of its data: posts, GEO tracking, automations, integrations, uploaded files, and memberships. The subscription is cancelled. This cannot be undone.
To delete a workspace:
  1. Navigate to Settings > General
  2. Scroll to Danger Zone
  3. Click Delete Organization
  4. Confirm
Requirements:
  • You must be the workspace owner
  • You must belong to at least one other organization
  • If other members exist, you are warned before the deletion goes through

Best Practices

Choose a memorable slug. It appears in every workspace URL. Pick something short and recognizable.
Add references. A few real posts on the References tab do more for output quality than any amount of tone description.
Keep the brand identity current. Re-analyze after a site redesign or a change in positioning, and review the auto-filled fields.
Last modified on September 2, 2026